I sent the following message to TasNetworks by e-mail:
This morning I received a glossy, expensive leaflet—with a fridge magnet!—from you by mail informing me that TasNetworks is now providing the electricity supplied throughout Tasmania but that it will mean no difference to my current supply or use or cost of electricity; in other words, your advertising is wastefully superfluous. You are also broadcasting the same needless message by way of costly advertisements on commercial television.
How much did all that unnecessary advertising cost? The mailing-charges alone for your glossy but redundant missives must have cost a hundred thousand dollars, surely. Couldn’t you merely have ensured that brief notices accompanied forthcoming electricity bills?
What are the salaries of your executives? Will they be listed on your website and, if not, why not? Are your obviously overpaid but clearly under-educated executives making similar dud decisions involving the provision of electricity? No wonder electricity prices continue to rise when power companies squander so much of their energy on (unconsciously) advertising their own incompetencies.